With World Cup fever taking hold as England continues its steady course through the competition, Christmas doesn’t feel like it’s less than three weeks away. However, the festive season has well and truly arrived in news brands: take a look at some of the best Christmas ads so far, as well as the numerous ways publishers are supporting the most vulnerable in society with their annual Christmas appeals.
Meanwhile, it’s already been a week since we honoured some of the best and brightest in the advertising industry at The Newsworks Awards. It was a fantastic evening celebrating creative, future-focussed, purpose-led advertising in news brands — check out all the winning case studies, our short highlights film and the best photos from the night.
Elsewhere, recaps, trials and charity cycles are a few of the five things you should check out in news brands this week, as well as our stand out ads, World Cup ad gallery and more news from news brands below.
PS: Keep your eyes peeled for our Christmas competition coming next week, with a fabulous prize to be won…
QUOTE OF THE WEEK:
Helen Jeremiah, VP marketing director at Boots and chair of the judges for The Newsworks Awards, explains why John Ayling & Associates were named Grand Prix winners