Halfords – Unplug and reconnect
Case study – Objective: Prompt action Halfords teamed up with The Mail on Sunday to galvanise the nation…
Yorkshire Tea – Gruffalo & the Vanishing Wood
Case study – Objective: Address an issue In a bid to educate the younger generation on environmental issues,…
Spotify – Music for the family
Case study – Objective: Education & understanding To boost awareness of its family plan, Spotify and Goodstuff teamed…
Specsavers – More important than…
Case study – Objective: Address an issue Specsavers and Manning Gottlieb OMD used newsbrands to align their message…
easyJet – Spanish routes promo
Case study – Objective: Prompt action easyJet and OMD teamed up with the Evening Standard to inspire people…
The Open University – Dream, Believe, Succeed
Case study – Objective: Change minds Over the last 10 years, support for the NSPCC has fallen. People…
Channel 4 – Humans 2
Case study – Objective: Fame & stature For the launch of Humans 2, Channel 4 and OMD used…
Heinz – Seriously Good Mayonnaise
Case study – Objective: Education & understanding After the successful launch of Seriously Good Mayonnaise in 2016, Heinz…
NSPCC – Little Stars
Case study – Objective: Education & understanding Over the last 10 years, support for the NSPCC has fallen….
