With January traditionally the season that readers look to book a getaway, this special gallery highlights some of the creative campaigns inspiring holidaymakers this year.
Landing in this edition, Tui sets off with outstanding deals on new adventures, British Airways Holidays entice readers with seasonal delights and Virgin Atlantic offers new destinations.
News brands are a natural place for advertisers to engage with millions of potential holidaymakers: news brand readers are 27% more likely to turn to newspapers and magazines for inspiration and information when planning their next holiday, according to the latest TGI data.
Be sure to check out more of our RAMetrics analysis for detailed insight into the effectiveness of ads depending on size, position and anything else you can think of. You can also take a look at our collection of ads from other weeks here.
