On the back of our popular ‘stand out ads’ galleries, we’re compiling our favourites to crown the very best campaign of the month as voted for by you. In January’s stand out ad galleries we saw new resolutions, old favourites and plenty of inspiring creative – here are some of our favourites.
Cartier
You can always count on luxury brands to deliver on captivating campaigns that let your imagination run wild. Exquisitely shot with vibrant colours and stunning settings, the iconic Cartier panther embodies self-confidence with a sense of adventure. Curiosity certainly hasn’t killed this cat!
CoppaFeel!
Using topographical maps to convey the idea of exploring and understanding our bodies, CoppaFeel!’s genius creative immediately catches readers’ eyes to get all of us used to checking ourselves for signs of breast cancer.
Frontline19
When we need help, we call 999. But who do you call if you are 999? This call-to-action from support network Frontline19 is striking in its directness, encouraging news brand readers to help support those that supported us during tough times.
Genesis
With rolling hills and gravel tracks, this digital wrap from the carmaker Genesis makes you want to grab your rucksack and head off into the great unknown. You won’t be alone though: Genesis’s personal assistant will be buckling up for the ride too.
OceanSaver
Cleaning brand OceanSaver doesn’t just talk the talk on climate commitments – they offer readers an everyday practical way to cut down on plastics with refillable bottles, as this digital wrap demonstrates. A simple and effective call-to-action to make an easy change in our lifestyle.
Tesco
Self-confident and a little bit cheeky, Tesco gives you puzzles to do in the time you save by not going to their competitors – whether that’s wordsearches, colouring-in or even a full-on pepper hunt!
Find out which ad took the top spot in our poll here.
