This week’s stand out ads explore get funky with format, turning print and digital spaces into high-impact storytelling. Tesco taps into a familiar question heard before a shopping run, BPP University uses digital formats to spotlight inclusivity, and Primark adds an interactive element that lets readers shop the look…
Be sure to check out more of our RAMetrics analysis for detailed insight into the effectiveness of ads depending on size, position and anything else you can think of. You can also take a look at our collection of ads from other weeks here.










