Evelyn Webster is appointed to a new expanded global role as head of client partnerships overseeing global advertising, in addition to her existing responsibilities as chief executive for North America and Australia.
Webster will lead efforts to deliver creative solutions to client partners around the world by leveraging The Guardian’s growing footprint of over 300 million global browsers, and its highly-engaged audiences across digital and print platforms.
Webster joined as chief executive of Guardian US in January 2017, and took on commercial responsibility for Australia a year later. She has overseen a period of sustained growth and profitability in The Guardian’s international businesses.
Guardian Media Group chief executive Annette Thomas said: “The Guardian is producing trusted, impactful journalism and seeing record engagement and support from readers. Advertising has a distinctive and valuable part to play in The Guardian’s business over the long term.
“Evelyn’s track record and leadership will be pivotal as we build on our core strengths and seize the long-term opportunities, as one of the world’s most trusted and high-quality news brands.”
Webster added: “The past few months have shown us that the appetite for high quality news is stronger than ever. As one of the most trusted and widely-read news brands in the world, The Guardian has a truly unique opportunity to think even more creatively and boldly about how we work with our clients and partners. I’m excited to lead our global teams to unlock this opportunity.”
Source: The Guardian