With the Victorian landline network being switched off after more than a century of service, BT’s content in the main book of last weekend’s print edition of The Sunday Times shows how it is making sure no one is left behind
While some readers may worry that the advent of the telecoms company’s ‘Digital Voice’ landline switchover might mean they get cut off, the content reassures them that vulnerable users are at the heart of its strategy.
What’s more, broadcaster Moira Stuart is on hand to share one couple’s seamless experience switching from analogue copper to digital clarity.
The feature encourages readers to scan the QR code or go to the website if they need support switching to digital.