The Newsworks Awards return to celebrate brilliant advertising in news brands
The awards will recognise and reward the very best news brand advertising, from effective and innovative multi-platform ads to purpose-led, sustainability-conscious campaigns, as well as beautifully designed, cleverly crafted, quick-witted ads and everything brilliant in between.
We’ll also honour impressive young agency talent with our rising star award as well as the ultimate advertiser of the year.
This year’s chair of judges will be Claire Sadler, chief marketing and fundraising officer at the British Heart Foundation.
As well as Sadler, 2024’s awards jury will include GambleAware marketing director Emma Munro-Faure, Zurich Insurance UK chief customer officer Richard Pash, BBC head of media strategy Chris Mawdsley, Mindshare CEO Jem Lloyd-Williams, OMD CEO Suzy Ryder and Carat chief client officer Matt Landeman.
Brand new for 2024, our ‘ad of the year’ poll becomes part of the Newsworks Awards.
With the shortlist comprising the winners of our ‘ad of the month’ polls from across the year, you will have the power to decide which finalist takes home a coveted Newsworks Awards trophy in a public vote. More will be revealed in November.
Last year’s jury awarded the coveted Grand Prix to Bicycle London for its delicious Sarson’s to save the great British chip shop. Meanwhile, Lidl won advertiser of the year for achieving crucial cut-through with effective multi-platform placements across several high-profile campaigns.
Commenting on the launch, Newsworks CEO Jo Allan said: “The last 12 months have seen some brilliant examples of creative and dynamic multi-platform news brand advertising — I’m looking forward to seeing all the great work in this year’s entries.”
Claire Sadler, chief marketing and fundraising officer at the British Heart Foundation, added: “I’m delighted to be chairing the Newsworks Awards for 2024.
“As one of the best known and trusted brands in the UK, credibility is very important to us at the British Heart Foundation. We owe it to our audiences to maintain our reputations by only working with reputable news sources.
“At a time when accurate, ethical reporting has never been more needed, working with trusted news sources helps brands and advertisers’ make their messages resonate more strongly and credibly with the people they’re trying to reach.”
Entries open on 3 September and can be entered here. The awards party will take place on 3 December at the spectacular 12th Knot rooftop bar on London’s South Bank.
