Campaign blog: Journalism matters to young audiences
Newsworks research shows young people are increasingly reading news brand content, writes insight director Heather Dansie — and…
Stand out ads this week
Stand out ads this week Pickle for your thoughts? Food campaigns are front and centre in this week’s…
Jackpot! The National Lottery offers perfect Father’s Day gift idea in multi-news brand campaign
Still searching for the best Father’s Day present? The National Lottery has readers covered in a brilliant tactical…
Disneyland Paris brings the magic to the Evening Standard in multiformat campaign
From cover wraps to competitions and advertorials to in-person activations, this brand partnership pulls out all the stops…
May’s shortlist for ad of the month
It’s time to pack the rucksack in May’s shortlist as we head out on our next big adventure….
The joy of print
While also taking advantage of news, messaging and other aspects of life online, Newsworks insight manager Imogen Power…
