Misinformation is becoming one of the biggest issues in our time, and something that advertisers are unwittingly funding. In a speech to open Mindshare’s Huddle event, Newsworks CEO Jo Allan implored brands to consider investing more heavily in quality journalism to halt the spread of fake news. Read more here.
Meanwhile, Newsworks has announced its support of a major exhibition held by the British Library called ‘Breaking the News’. Speaking about the exhibition, Jo Allan said: “It not only showcases the rich history of news and its importance to society, but also looks at how news is evolving, the importance of free speech and journalism’s growing significance in the digital age.”
And of course, we mustn’t forget, we can reveal the top ad of 2021, as voted for by you. See who’s taken the crown here. Also, take a look at this week’s stand out ads and scroll down for more news from news brands below.
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QUOTE OF THE WEEK:
Lauren Horne, Reach Solutions’ group account director