Pack away the pumpkins and throw out the fireworks: the festive season has landed in this week’s stand out ads gallery. The elf gets off the shelf in Asda’s new campaign, Tesco launches its Christmas party manifesto and M&S Food throws down a festive gauntlet
Be sure to check out more of our RAMetrics analysis for detailed insight into the effectiveness of ads depending on size, position and anything else you can think of. You can also take a look at our collection of ads from other weeks here
Asda
You don’t need to see his face to know who the supermarket’s newest employee is…
Tesco
Let’s face it — there’s a bit of a joy shortage right now. Tesco launches its manifesto to bring back the party
M&S Food
On the twelfth day of Christmas, the supermarket gave readers the ultimate sandwich challenge
Boots
Black Friday is also on the horizon and Boots goes all out to announce its biggest ever sales
Harrods
Dior, gingerbread, Harrods — the smells of Christmas come right off the page
Lidl
A true showstopping Christmas ad, the supermarket takes over three full pages to share its deals with readers
Rituals
Luxury home fragrances find their place at readers’ homes with Rituals’ private collection
Pepsi Max
Holidays might be coming, but Santa wouldn’t drink another cola… would he?
Veuve Clicquot
Winter may be drawing in, but the summer sensation is just one cork-pop away
Amazon Books
Everyone’s got a reading feeling face — here’s just a few
Aldi
A stand out spread in more than one sense
Costa
It’s peak Christmas with the coffee connoisseurs
Sophia Webster
Vibrant colours and breath-taking fashion combine in one fantastic full-page ad