Impactful campaigns tackle big issues in this week’s stand out ad gallery. ITV goes back to school to highlight mental health, GambleAware gives readers the tools to tackle addiction and the Alzheimer’s Society breaks myths around old age
Be sure to check out more of our RAMetrics analysis for detailed insight into the effectiveness of ads depending on size, position and anything else you can think of. You can also take a look at our collection of ads from other weeks here.
ITV
You don’t need to pass an exam to know the symptoms of an anxiety attack — just a chat can make a difference
GambleAware
Even if the urge to gamble can weigh on you, government services can provide with advice, tools and support
Alzheimer’s Society
It’s important to catch the signs of dementia early, something this campaign aims to do by busting myths around memory loss
Chilly’s
See you on the flip side — series two of the iconic water bottles have arrived in time for summer
Disney+
Every ant is invited to this picnic in this collab with Uber Eats
ORA
Whether in print or on digital, Funky Cat has all day to play
John Lewis
With quality at every price point, every reader can give their home a summer spruce…
Waitrose
…and celebrate by recreating the perfect weekend restaurant experience in their own kitchen
Sainsbury’s Bank
Also helping readers through the budget squeeze, Nectar makes big shops a little easier
ASDA
No hot air in this cleverly placed tactical ad
P&O Cruises
Bafta TV awards sponsors P&O Cruises advertise across news brands to congratulate all the winners from the night
Mr Marvis
Tug of war has never been so stylish
Stena Line
Dreaming of Ireland but not of pesky baggage limits? There is another way…