News from Newsworks | 25 – 29 April

Ad spend in national news brands exceeded expectations in 2021, according to analysis from the AA and WARC. Total year-on-year growth reached 13.7% last year, 2.8 percentage points higher than forecasts estimated in January, while online growth beat predictions by 5.3 percentage points, hitting 22.7%. Read more here.

Meanwhile, Newsworks’ ‘Festival of News’ on 9 June will open with ‘Without Fear. Without Favour.’, an all-female editors’ panel discussing scoops, free speech and holding power to account. Keep your eyes peeled for more top panels to be revealed over the next few weeks.

Check out some sizzling stand out ads this bank holiday including Tesco and Morrisons, 10 minutes with Starcom’s Hazel Kearney and more news from news brands below.

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QUOTE OF THE WEEK:

We emerge from the unprecedented time, stronger than we went into it and with lessons learned about new ways of working to ensure that collaboration, innovation, and creativity remained at the heart of what we do in order to sustain professional journalism at scale.

The Sun’s EVP, publisher Dominic Carter on how news brands have used disruption to grow stronger

In other news…

Stand out ads including Asda and Princess Cruises »

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Festival of News editors’ panel to explore biggest stories of our times »

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AA/WARC: 2021 ad spend in news brands exceeds growth expectations »

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10 minutes with Starcom’s Hazel Kearney »

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News publishers shortlisted in AOP Digital Publishing Awards »

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Metro produces six-page supplement for Earth Day »

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The Independent marks Earth Day with editorial and commercial initiatives »

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The Guardian launches flagship morning newsletter »

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Society of Editors conference to discuss Ukraine and social media »