Ever questioned the truth behind beauty myths? Uncover the facts that debunk them as cosmetic brand The Ordinary aims to capture readers attention with visuals addressing the misinformation in the beauty industry
The striking ad ran in The London Standard, tackling common beauty myths by providing scientifically-backed research.
The campaign launches GF 15% Solution by promoting transparency and making the scientific knowledge behind the brand easily accessible to all.
Readers are encouraged to head to the website to find out more.
