UK newspaper publishers have joined forces during the Covid-19 crisis to call on advertisers to support UK journalism, as the industry is expected to lose £50 million from advertising blocklists.
While all news brands have seen a surge in demand from readers for quality, accurate reporting, advertising industry ‘blocklists’ are preventing adverts from appearing alongside online stories about coronavirus.
Below you can find all the latest news and blogs related to the campaign.
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Yesterday, Newsworks’ Tracy De Groose spoke to Digiday’s Lara O’Reilly about blocklists. In 1996, Tracy De Groose became…
Newsworks’ Executive Chair Tracy De Groose has penned an open letter to advertisers, urging them to back British…
UK newspaper publishers join forces to call on advertisers to support UK journalism, as the industry is expected…