Are you ‘All In’? On 12 March the UK advertising industry is urged to take part and help shape a workplace where everyone feels they belong
‘All In’ is a cross-industry initiative, led by the Advertising Association, IPA and ISBA. The goal is to make this year’s ‘All In’ census the largest yet, and the industry’s participation can make a real impact in driving progress on talent development.
This year, anyone working in UK advertising and marketing services will be invited to spend just 15 minutes to complete a confidential survey, conducted by international market research company Kantar. The insights gathered will directly inform the industry’s ongoing inclusion action plan.
Companies that achieve a sufficient response rate will receive a tailored report, benchmarking their performance against industry standards. The survey has been refined to provide deeper insights into key areas like hybrid working and the role of AI.
Industry workers can take part on 12 March via the census’s website.
